Tech / Gear
Tech becomes powerful when it answers what this audience should actually buy.
Gaming phones, handhelds, accessories, telco logic and everyday gear decisions all belong here. This is where Egg becomes both commercially strong and genuinely useful.
Gaming phonesHandheldsAccessoriesBuyer guides
Latest tech stories
Buying advice with local context
Phone launches with the angle young guys care about
Specs are table stakes. The real hook is: can it game, can it stream, can it edit, is it worth the price, and how does it compare to rivals?
Gaming phones · Flagships · Budget killers
Telco and connectivity content that brands can sponsor naturally
Compare prepaid, postpaid, top-up, 5G and latency angles for MLBB, HOK, gacha and streaming-heavy users.
Hotlink · U Mobile · CelcomDigi · Unifi
Gear guides with direct purchase intent
Unboxings, accessory roundups and RM-based buying guides convert better than broad editorial because the audience is already shopping.
Earbuds · Controllers · Keyboards · Power banks
Best content formats
What this lane should publish
Best gaming phone under RM2,000
Which telco plan is actually worth it for MLBB / HOK players?
Comic Fiesta survival kit
This month's anime starter pack
Campus gamer setup upgrades under a fixed budget
Gadget unboxing with community / fandom angle
Natural advertisers
Why brands fit here so easily
Hotlink / U Mobile / CelcomDigi / Unifi Mobile
ROG Phone / RedMagic / POCO / iQOO / realme / Samsung / Xiaomi
Razer / Logitech G / SteelSeries / HyperX / Keychron / audio brands
Shopee / Lazada / TikTok Shop / fandom & event partners